How did We Get Here?

1949

In São José do Rio Preto (SP), Rodobens is founded as a Mercedes-Benz Trucks dealership

 

 

 

 1960

Rodobens creates the first truck Consórcio in Brazil
Beginning of Rodobens Consórcio.

 

 

 

1970

Business expansion in Brazil to the Midwest, North, Northeast and South regions.

 

 

1980

Creation of Rodobens Insurance Broker and beginning of the activities with agriculture machines.

 

 

 

 

1998

Expansion of the dealerships to other regions of Brazil.

 

 

 

 

2000

Rodobens continues to expand its channels/ portfolio Creation of Rodobens Bank and Leasing & Rental

 

 

 

2010

Integration of the automotive and financial segments with the creation of the Rodobens Negócios e Soluções. Lauching the Rodobens University and the new brand. Lauching of the Hyundai dealership. Rodobens is elected one of the 150 best companies to work.