1949
In São José do Rio Preto (SP), Rodobens is founded as a Mercedes-Benz Trucks dealership
1960
Rodobens creates the first truck Consórcio in Brazil
Beginning of Rodobens Consórcio.
1970
Business expansion in Brazil to the Midwest, North, Northeast and South regions.
1980
Creation of Rodobens Insurance Broker and beginning of the activities with agriculture machines.
1998
Expansion of the dealerships to other regions of Brazil.
2000
Rodobens continues to expand its channels/ portfolio Creation of Rodobens Bank and Leasing & Rental
2010
Integration of the automotive and financial segments with the creation of the Rodobens Negócios e Soluções. Lauching the Rodobens University and the new brand. Lauching of the Hyundai dealership. Rodobens is elected one of the 150 best companies to work.